e-Resource Gateway

Sayaji Rao Gaekwad Library (Central Library)

Banaras Hindu University, Varanasi

e-Books

Total Results: 13846

Sl No ISBN
Title ▲▼
Author ▲▼
Year ▲▼
Publisher ▲▼
URL
10361 9780429285820 Brand Positioning: Connecting Marketing Strategy and Communications Erik Kostelijk; Karel Jan Alsem 2020 Taylor & Francis Link
10362 9781003018124 Business Models: Innovation, Digital Transformation, and Analytics Iwona Otola; Marlena Grabowska 2020 Taylor & Francis Link
10363 9781003013532 Contemporary Consumption, Consumers and Marketing: Cases from Generations Y and Z Brendan Canavan 2020 Taylor & Francis Link
10364 9781003154532 Design Thinking Teun den Dekker 2020 Taylor & Francis Link
10365 9780429203374 Essentials of Business Research Methods Joe F. Hair; Michael Page; Niek Brunsveld 2019 Taylor & Francis Link
10366 9781315232201 Experiential Marketing: Consumer Behavior, Customer Experience and The 7Es Wided Batat 2019 Taylor & Francis Link
10367 9781315440323 Family Business Carole Howorth; Nick Robinson 2020 Taylor & Francis Link
10368 9780429329883 Food Supply Chain Management: Building a Sustainable Future Madeleine Pullman; Zhaohui Wu 2021 Taylor & Francis Link
10369 9780429442582 Lean Demand-Driven Procurement: How to Apply Lean Thinking to Your Supply Management Processes Paul Myerson 2018 Taylor & Francis Link
10370 9781351216944 Lean Higher Education: Increasing the Value and Performance of University Processes William K. Balzer 2020 Taylor & Francis Link
10371 9780429847424 Lean in Agriculture: Create More Value with Less Work on the Farm Vibeke Fladkjær Nielsen; Susanne Pejstrup 2018 Taylor & Francis Link
10372 9780429452307 Macro-Social Marketing Insights: Systems Thinking for Wicked Problems Ann-Marie Kennedy 2019 Taylor & Francis Link
10373 9781351028141 Marketing and Managing Tourism Destinations BariŞ Soyer; Andrew Tettenborn 2018 Taylor & Francis Link
10374 9781003089292 Marketing Communications Lynne Eagle; Barbara Czarnecka; Stephan Dahl; Jenny Lloyd 2020 Taylor & Francis Link
10375 9780203710807 Marketing Management: A Cultural Perspective Luca M. Visconti; Lisa Peñaloza; Nil Toulouse 2020 Taylor & Francis Link
10376 9781003024064 Pursuing Excellence: A Values-Based, Systems Approach to Help Companies Become More Resilient Brian Strobel 2020 Taylor & Francis Link
10377 9780429467028 Qualitative Marketing Research: Understanding Consumer Behaviour Dominika Maison 2018 Taylor & Francis Link
10378 9781315641577 Quantitative Research Methods in Consumer Psychology: Contemporary and Data-Driven Approaches Paul M. W. Hackett 2018 Taylor & Francis Link
10379 9781315143583 Relationship Marketing in the Digital Age Robert W. Palmatier; Lena Steinhoff 2019 Taylor & Francis Link
10380 9781351038461 Social Entrepreneurship and Innovation in Rural Europe Ralph Richter; Matthias Fink; Richard Lang; Daniela Maresch 2019 Taylor & Francis Link